What is marketing 3.0?

According to Philip Kotler, Marketing 3.0 is a marketing that focuses on the customer as a human being in its entirety, with material, emotional and spiritual needs, a marketing capable of satisfying humanism’s noblest instances. Those companies that will adopt marketing 3.0 will have an edge because they will be able to combine a quality product/service with a mission imbued with positive values.

Essentially, marketing 3.0 is a mix of cultural marketing, spiritual and collaborative.


It is marketing o’clock!

La cursul de marketing în limba engleză vei vorbi despre concepte de marketing și vânzări, produs, plan de marketing, concepte de planificare strategică și managementul marketingului, analiza SWOT, analiza PESTEL, AIDA, mixul de marketing, slogan, mediul de marketing, brand: identificare, extindere, loialitate, preferință, valoare, cercetarea pieții, segmentarea și alegerea pietei țintă, poziționare, dezvoltarea și promovarea produselor, strategii de nișă, marketingul serviciilor, marketing direct, marketing digital, marketing social, ATL, BTL, marketing 2.0, marketing 3.0, copywriting și orice strategie poate adăuga valoare produselor tale.

Tarif – 700 lei pentru cursul de marketing în engleză cu durata de 30 de ore (10 săptămâni) care include:
– un curs intensiv de 6 ore (curs intensiv de gramatica limbii engleze sau Creative Business Writing în limba engleză)
– și un curs personalizat de marketing în engleză în București.

Vă oferim mai multe detalii la contact@engleza-de-afaceri.ro și englezadeafaceri@gmail.com.

Blackboard with chalk

She is primarily a teacher of English. Also her mind is lured by goodies like finance, economics, interest rates, the stock market, as she has a hankering for how the money is made. Nevertheless she is a dreamer on a cloud...As dreams cost nothing... In ordinary days she is a word-weaver for everything and everything that breathes. In the best of days she just follows the seasons by means of bike, skis, or roller-skates. She is grateful to all colors of the world and to people who read, smile and drop a line here, or on her email. Contributing author at Sudden Denouement Literary Collective, Spillwords.com, Medium.com, My Trending Stories and Anthology Volume I: Writings from the Sudden Denouement Literary Collective.

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Posted in Curs de copywriting in engleza, Engleza pentru marketing si publicitate, SEO copywriting

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