UBERIZE = to change the market for a service by introducing a different way of buying or using it, especially using mobile technology:
https://www.thebalancesmb.com/uberification-uberization-of-services-is-hot-1141763
At the heart of any Uberified service is that fact that technology allows you to track orders, service, location, delivery, ratings, and a whole lot more, by merely using your smartphone. That is the fundamental promise of Uberification.
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